Before Ada Hu plunged into the digital realm, she asked herself, “How would just another digital agency create a difference?” The answer was simple yet powerful, “women support women”, which encouraged her to become a true differentiator. At NU Media, Ada hu and Eva Jiang have been creating waves with their fresh perspectives and ceaseless innovation for brands. Ada, co-founder, social activist, CEO and Managing Partner of the company, has expanded her entrepreneurial footprints well beyond the digital world. As a self-taught disruptor and young female entrepreneur, her goal is to support brands and women of the industry through her best potential.
Revenue is trivial, growth is the purpose
NU Media’s in-house team and experts have always stayed well ahead of the curve. Their team efforts and value creation did not only expand new growth opportunities for their clients but also their employees. With 95% of female employees, Ada thrives on building strong relationships and niche services with businesses as well as the team. What separates this agency’s work from others is their unwavering knowledge, opportunities to grow and groundbreaking executions. When you enter the world of NU Media, the huddled chairs and diverse work culture are nothing short of spectacular!
The Young Sheroes of NU Media
There’s no denying that a young mind and fresh talent has a world to offer. NU Media’s dynamic, collaborative and young team has been taking over the digital industry by storm. They stand on the front lines of marketing trends and techniques. Be it nailing a small project or winning a big challenge, her team stays upright to break the ground, and that’s what Ada quotes as “dream team.” She says, “Our company culture relies on the trust we have in each other and the synergy we have accumulated collectively. We collaborate on everything and have the confidence to rely on each other so our team can function as a cohesive unit.”
Leading the way
More than ever now is the time when several companies need guidance to anchor themselves into the digital industry. Ada, being an expert, strives to elucidate every business about how digital resources have become the backbone of companies. She explains, “A consistent presence and curated marketing can do wonders to a brand. While business survival became a hard nut to crack during the grinding recovery of the pandemic, growth comes naturally to businesses backed up with digital marketing.”
Transparency, youth and collaboration
Celebrations get better and testing times become easier when you involve the people you are close to. Inspired by the thought of keeping transparent and collaborative working, Ada believes the agency’s success is proportional to the client’s and team’s success. She emphasizes how keeping their discussions transparent and candid with clients and employees have created magic in their working model.
While the digital age is a new survival, Ada’s along with NU Media’s innovative strategies have engendered countless stories of disruption, client successes and social impacts. For a long time now, her grit, determination and tenacity have inspired young female entrepreneurs to hit the ground running. Things that she keeps close to her heart is supporting women and bringing actions over words.
